Bengaluru, 07 August 2025: Xiaomi India has launched its flagship rural development program, the Eco-Village initiative, aimed at fostering sustainable growth in rural communities through technology-enabled, community-driven transformation. Implemented in partnership with Shri Mahakal Education and Charitable Trust (BharatCares), the initiative begins with pilot projects in two villages: K. Palasandra in Tumakuru and Sonnenahalli near Bengaluru.
The Eco-Village initiative integrates interventions across five core areas: renewable energy, water conservation, waste management, plantation, and sustainable agriculture. These efforts align with the United Nations Sustainable Development Goals and are designed to improve infrastructure, environmental resilience, and livelihoods in rural settings.
Technological interventions include the installation of solar panels at community learning centers, rooftop rainwater harvesting systems, battery-powered waste collection vehicles, and drip irrigation systems. These will be supported by real-time dashboards and mobile feedback tools to ensure monitoring, accountability, and continuous improvement.
To mark the formal launch, Xiaomi India and BharatCares hosted foundation stone-laying ceremonies on 4 and 5 August in both villages. The events initiated the construction of solid waste management centers, the rejuvenation of neglected water bodies, and plantation drives. Local officials, Xiaomi India representatives, and BharatCares teams engaged with residents to introduce the long-term vision of the initiative.
Speaking on the launch, Sudhin Mathur, Chief Operating Officer, Xiaomi India, said, “At Xiaomi India, we have always believed that innovation should serve a larger purpose. The Eco-Village initiative reflects our long-term commitment to India by using our engineering mindset to address real on-ground challenges. This program represents a step toward building stronger, more resilient communities that grow alongside India’s progress.”
Varun Madan, Chief People Officer, Xiaomi India, added, “The Eco-Village initiative reflects the very core of Xiaomi India's values: taking ownership, co-creating with purpose, and driving meaningful outcomes. By working together with local communities, this project stands as a testament to what can be achieved when we combine compassion with a results-driven mindset. It is a step towards a more inclusive, sustainable, and human-centric future.”
Bhomik Shah, Managing Trustee of BharatCares, noted, “This initiative stands as a testament to our unwavering commitment to building a greener, healthier future by empowering communities with innovative solutions, fostering harmony between progress and the planet, and laying the foundation for resilient, self-sustaining habitats for generations to come.”
The villages selected for the pilot—each with populations between 4,000 and 8,500—were chosen for their proximity to urban centers and shared challenges such as water scarcity, inadequate waste infrastructure, and limited access to sustainable agriculture. A third project location in Salarpur Kalan, Noida, is expected to be launched soon, expanding the reach and impact of the initiative.
Through this initiative, Xiaomi India extends its innovation-led approach to rural development, underscoring its commitment to becoming a long-term contributor to India’s sustainable growth.
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