Mumbai, Oct 20, 2019: India’s largest banking network State Bank of India (SBI) has launched a green initiative under which customers will get an opportunity to contribute to its green fund.
According to the SBI officials, the ‘Green Reward Points’ programme brings its YONO customers in the fold of its sustainability journey, which has been one of the core values of the bank for the past few years.
Through transactions on YONO, customers would be given an option to pledge their earned points to ‘YONO SBI Green Fund’ which is managed by SBI Foundation. YONO transaction channels like mobile & internet banking will be given an option to convert it into ‘Green Reward points’ which on conversion can be pledged to the fund. All the customers pledging their points to the fund will be awarded with a ‘Green e-Certificate’ as a token of appreciation towards their support for this initiative.
SBI on the other hand has also committed to convert lapsed ‘Green Reward Points’ of customers by informing them for environment conservation through YONO SBI Green Fund. SBI customers can earn upto 200 Green Reward points on each eligible service provided by the bank.
Speaking on this occasion, SBI Chairman Rajnish Kumar said, "With a pledge to conserve the environment, we invite all our customers to partner with us in promoting sustainability. The act to pledge, Green Reward points for YONO SBI Green Fund is a testimony to the commitment of our customers towards maintaining an ecological balance in the society. We would like to congratulate and appreciate our SBI patrons for joining us in the green journey."
SBI has committed to use YONO SBI Green Fund for planting of trees, constructing of bio-toilets, initiating "Conserve Water Campaign" along with setting up RO Plants in cities facing drinking water crisis, creating awareness about avoidance of single use plastic among customers and encourage usage of solar energy across the country.
