New Delhi, July 23, 2025: Maruti Suzuki India Limited has signed a Memorandum of Understanding (MoU) with the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, Government of India, to support technology-led startups in the automobile manufacturing and mobility sectors.
Under this partnership, startups recognized by DPIIT under the ‘Startup India’ initiative will gain access to Maruti Suzuki’s innovation programs. Selected startups will benefit from expert mentorship, industry insights, and access to the company’s infrastructure, offering them a platform for solution validation and scale-up. The collaboration also aims to connect startups with incubators, accelerators, and investors to support their entrepreneurial journeys.
Mr. Rahul Bharti, Senior Executive Officer, Corporate Affairs, Maruti Suzuki India Limited, stated, “India is home to a vibrant and growing startup ecosystem. Through this partnership with DPIIT, we will be able to further accelerate our efforts to support promising startups to create technology-led solutions in the automobile manufacturing and mobility space. This collaboration is a step forward in our commitment to the Government’s ‘Startup India’ and ‘Make in India’ initiatives. We thank DPIIT for partnering with us in this initiative.”
Shri Sanjiv, Joint Secretary, DPIIT, said, "Maruti Suzuki’s legacy of innovation, scale, and deep industry knowledge makes it a vital partner for India’s startup ecosystem. This MoU is a step towards creating a robust platform for startups to transform ideas into market-ready mobility and manufacturing solutions, reinforcing India’s leadership in next-gen industrial innovation."
Md. Alam Ansari, Deputy Director, Startup India, DPIIT, added, "Our partnership with Maruti Suzuki reflects DPIIT’s commitment to nurturing high-impact startup engagement in the mobility and manufacturing space. We look forward to enabling startups with the support they need to succeed at scale, both in India and globally."
Maruti Suzuki’s innovation ecosystem includes programs such as Accelerator, Incubation, Mobility Challenge, and Nurture. Over the past six years, the company has screened more than 5,200 startups, engaged with around 150, and onboarded 28 as partners delivering business value.
The initiative aligns with the Government of India’s larger vision under the Startup India campaign to foster a culture of innovation and entrepreneurship across the country.
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