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Blood Donation Drive And Free Eye Health Check-Up To Feature In Kia India’s Nationwide Ownership Service Camp

By TheCSRUniverse Team Published 25 Jun 2024

New Delhi, June 25, 2024: CSR activities like blood donation drive and free eye health check-up will feature in a seven-day ownership service camp to be organised by Kia India at all authorised Kia service outlets nationally.

Scheduled to take place between June 27 and July 3, 2024, the nationwide after-sales initiative aims to enhance customer engagement, promote aftersales services, and build stronger relationships with Kia vehicle owners, the company said in a press release.

The company will also host CSR-focused activities like blood donation camp and free eye check-up, demonstrating its commitment to both vehicle excellence and community welfare.

During the camp, customers will benefit from a range of exclusive services crafted to ensure the optimal performance and longevity of their vehicles. These include complimentary 36-point health checks covering critical areas such as the vehicle's exterior, interior, engine bay, underbody, and road tests. Customers will also receive a complementary AC disinfectant and car wash service for long-term maintenance.

Along with free car check-up and wash, Kia will also offer discounts on various aftersales initiatives, including a 20% discount on car care services, a 10% discount on retail Road Side Assistance (RSA) plans, and a 5% discount on accessories.

Myung-sik Sohn, Chief Sales Officer, Kia India, said, “Customer satisfaction is extremely important to build a sustainable brand. And, we are committed to ensuring our customers enjoy the highest levels of safety, comfort, and convenience throughout their ownership journey with these service camps.”

The service camps will include interactive discussions on Kia's state-of-the-art vehicle technology, driving tips, essential do’s and don’ts for vehicle maintenance, a free evaluation of used car prices and Kia’s exchange service.