Ambuja Cements Launches Programme To Help Nurture Future Athletes 

New Delhi, Sept 17, 2024: Ambuja Cements has recently launched a new After School Programme across its operational areas under which sporting talents would be identified and nurtured. The project has so far been implemented at Ambuja Cements-supported schools around its Bathinda, Chandrapur, Darlaghat and Nalagarh plants.

The After School Programme, in collaboration with ELMS Sports Foundation, provides students with specialised sports training, mentorship, nutrition guidance, and opportunities for growth in various disciplines. It also identifies students who display a passion and potential for excelling in sports, offering them a platform to hone their skills and reach their full athletic potential.

The programme focuses on providing high-quality coaching by experienced professionals, ensuring students receive expert guidance and training. Furthermore, it emphasises the importance of nutrition in achieving peak athletic performance and provides students with personalised nutrition plans and guidance to fuel their training and enhance their athletic capabilities.

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The After School Programme has seen significant success with students from Ambuja-supported schools participating in various disciplines, including athletics, kabaddi, kho-kho, badminton and volleyball. Several students have also been selected for prestigious Khelo India events. Additionally, Ambuja Cements-supported schools in Chandrapur as well as Ambujanagar have also introduced self-defence training for all children, with a focus on the safety of girls. This year, the Ambuja Cements-supported schools in Bhatapara have also introduced martial arts training.