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Swakalpa Sahajoga Programme Brings Together 100 Nano Entrepreneurs And Ecosystem Players Under One Roof In Odisha

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Bhubaneswar, April 5, 2024: Supported by the Odisha government, the Swakalpa Sahajoga II event held at the World Skill Centre here brought together 100 nano entrepreneurs, mentors, partners, and industry experts.

The event organised on Thursday by Palladium India, the lead implementation partner for Swakalpa,  marked the culmination of six months of dedicated mentorship through the Swakalpa programme, supported by the Odisha Skill Development Authority, World Skill Centre and the Asian Development Bank.

On the occasion, Sandeep Lanjewar, Director, Palladium, said, “Our initiative to connect over 100 nano-entrepreneurs with seasoned mentors and esteemed partners is pivotal for their business growth. Leveraging the expertise of these mentors and partners empowers mentees to confidently tackle challenges and seize opportunities. Our unwavering commitment to supporting these mentees is evident through platforms like SWAKALPA Bandhu and SWAKALPA Suraksha. These platforms not only offer vital insurance support but also facilitate invaluable connections with the right mentors. Together, we are forging a pathway towards sustainable growth and prosperity for all.”

The Swakalpa is a self-employment and entrepreneurship skill development programme supporting nano entrepreneurs through training, mentorship, credit linkage, and marketing assistance. Swakalpa Sahajoga II aims to elevate nano businesses by providing tools, knowledge, and connections. The event emphasized collaboration, innovation, and empowerment in nano-business development.

Swakalpa aims to train 10,000 youths in self-employment and establish 1,000 micro-businesses in Odisha, with a focus on ensuring 25% female participation. The programme fosters economic growth by providing entrepreneurs with resources and connections.

The event featured dignitaries including Alka Misra (Chairperson OSDA cum CEO WSC), Pinaki Patnaik (Addl Secretary & COO of WSC), Prajakt Raut (Co-founder and Managing Partner, Caret Capital), Vijaya Krishnappa (Co-founder Kosha), Subhadeep Saha (Zonal Manager – Meesho), Richa Pramod Khuswa (Senior BM, United India Insurance Ltd), Dr Lopamudra Priyadarshini (Assistant Vice President, Hindalco Industries Limited), Prasanta Biswal (Head CSR & Corporate Relations JSW Group Odisha), Bibhu Prasad Sahoo (MD, Pink Water & Chairman Govt – ITI, Puri), Biswaprakash Rout (Sales Manager Bharat Pe), SHYAMA JHA (FOUNDER – Millets Magic Foundation), and Debika Mukherjee (Founder, Divavi Enterprises).

The event's highlight was the launch of the Swakalpa Suraksha initiative with United India Insurance Company Ltd, aimed at providing insurance support for nano businesses to mitigate risks and secure their future. Richa Pramod Kushwa, Senior BM at United India Insurance Ltd, explained how this insurance can protect businesses from various risks like fire, natural calamities, burglary, and personal accidents, enhancing their resilience in adversity.

Furthermore, the Swakalpa Bandhu Platform was launched to provide mentorship from industry experts to accelerate the growth of nano businesses. Mentees can access insights and expertise to avoid pitfalls, make informed decisions, and capitalize on growth opportunities. This mentorship fosters a supportive environment for learning, growth, and skill development essential for entrepreneurial success.

The event showcased MoU signings with Kosha, DIVAVI Enterprises-Gaon ka Bazar, Millet Magic Foundation, ONDC, and Bharat Pe to enhance Swakalpa mentees' access to credit, online marketing, digital transactions, and technology. Interactive sessions were conducted with nano entrepreneurs, offering new opportunities and strategies for scaling.

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