Mumbai, January 25, 2024: Finolex Industries Limited and the Mukul Madhav Foundation (MMF) have announced Title Sponsorship for the upcoming Physical Disability Cricket T20i Trophy 2024. Organized by the Differently Abled Cricket Council of India and supported by the Board of Control for Cricket in India, the five-match T20i series between India and England's Physically Disabled Cricket Association (EPDCA) will take place in Ahmedabad, with the finals in the Narendra Modi Cricket Stadium.
The partnership is driven by DCCI and EPDCA's commitment to champion inclusivity and eradicate stigmas surrounding disability through the power of sports. Team India will wear the jersey kit sponsored by MMF and Finolex Industries in support of these endeavors.
For the past ten years, MMF has collaborated with Finolex Limited, focusing on improving the lives of individuals with disabilities, encompassing a diverse spectrum of programs designed to empower differently-abled individuals, beyond a singular focus on cerebral palsy.
Mrs. Ritu Prakash Chhabria, Managing Trustee of the Mukul Madhav Foundation & CSR Committee Chairperson of Finolex Industries, stated: "I take this opportunity to thank Shri Jay Shah, Secretary, BCCI, for giving us the opportunity to partner with this crucial cause. We are thrilled to be the sponsors for physical disability T20i Trophy 2024 – a tournament which is in line with our mission to create a barrier-free world where individuals with disabilities can thrive and prosper. Mukul Madhav Foundation has a rich history of positively impacting the lives of over 9,000 individuals with disabilities. Sports has the transformative power to shatter stereotypes and I believe that this tour will be a catalyst for positive change, paving the way for a more inclusive society."
Mr. Ajit Venkataraman, Managing Director of Finolex Industries, stated: "We are honored to partner with MMF and DCCI for the physical disability T20i Trophy 2024. Finolex has supported Cricket – be it national or international tournaments and even IPL. When BCCI announced the disability theme, it immediately struck a chord wherein the brand not only ensures the longevity of our products but also emphasizes the long-term impact of initiatives that we do for society."
Mr. Ravi Kant Chauhan, Secretary-General of the Differently-abled Cricket Council of India (DCCI), stated: “This association will be a landmark development for the promotion of physical disability cricket in India, and I am sure this series will motivate more youngsters with disabilities to pursue sports in the future.”
Recognizing the potential of international alliances, MMF expanded its operations in the UK five years ago, and is now a registered UK charity.
