bigbasket, Coca-Cola Partner to Expand Refreshment Access for Delivery Partners
Bengaluru | October 1, 2026: bigbasket, a Tata enterprise and quick commerce platform, has partnered with Coca-Cola India on a pan-India delivery partner welfare initiative to expand access to refreshments and drinking water at high-frequency pickup and dark store locations.
The initiative is being rolled out through bb Instant, bigbasket’s automated smart vending network. Touchscreen vending machines are being installed at locations with high rider movement, including quick commerce dark store clusters and major delivery pickup hubs. The rollout has started in Bengaluru and will expand to other cities in phases.
The machines will stock beverages from Coca-Cola India’s portfolio, including Coca-Cola, Thums Up, Sprite, Fanta, Limca, Maaza, Kinley packaged drinking water and Kinley soda. Delivery partners can browse, purchase and collect beverages from the machines during their delivery hours.
“Every order reaches a customer because a delivery partner makes that final mile possible. At bigBasket, supporting our delivery partners is an important part of building a strong and trusted business. This collaboration with Coca-Cola is a step towards making refreshments and drinking water more accessible during their workday and helping make long hours on the road a little more comfortable ” said Parankush Pantu, National Business Head – bb Instant, bigbasket.
Sujoy Jana, Chief Projects and Customer Experience Officer, bigbasket, said, “This initiative is about making refreshment access simple and convenient for delivery partners during their workday. By using the bb Instant network, we can scale this support across high-activity delivery locations in multiple cities.”
The Coca-Cola Company is supporting the programme through its beverage portfolio and vending infrastructure, with the companies positioning the initiative as a scalable refreshment network for delivery partners.
“Delivery partners are integral to India’s rapidly growing quick commerce landscape. We are pleased to collaborate with Big Basket for an initiative that brings accessibility, convenience, and refreshment to delivery partners throughout their working hours. With bigbasket’s on-ground network, Coca-Cola’s beverage and vending capabilities, we aim to offer a practical and scalable solution that meets the delivery partners everyday need across cities,” said Abhishek Gupta, Vice President, Customer Development, Coca-Cola India and Southwest Asia.
The Bengaluru deployment is underway, with additional cities expected to be added in phases.




