Flipkart partners with EDEL by Mahindra Logistics to accelerate deployment of electric vehicles (EV) in its last-mile delivery

Bengaluru, April 6, 2021: Flipkart, India’s homegrown e-commerce marketplace, on Tuesday announced that it has partnered with Mahindra Logistics Limited (MLL) as one of its key logistics partners to help fast track deployment of electric vehicles across its logistics fleet in the country. Flipkart has committed to 100% electric mobility in its logistics fleet and will deploy more than 25,000 electric vehicles (EVs) by 2030. Mahindra Logistics will play a significant role in working with various OEMs and help Flipkart’s sustainable transition to EVs.

With a shared commitment and vision towards sustainable business practices, Mahindra Logistics has already launched EDEL, its own electric delivery brand in late 2020. EDEL has partnered with companies in consumer & e-commerce to provide sustainable last-mile delivery across six cities in India.

MLL through EDEL will enable Flipkart in its journey towards building a green supply chain by not only deploying a large fleet of EVs but also creating a conducive environment for EV deployment and operations across the country.

Hemant Badri, SVP Supply Chain, Flipkart Group, said, "Electrification of the logistics fleet is an important part of Flipkart’s larger sustainability goal and a key focus area for the company. We are happy to have Mahindra Logistics on-board as a logistics partner, who will play a major role in helping us achieve our vision of making our logistics fleet fully electric by 2030. Through collective efforts, we aim to build and support solutions that boost EV adoption across the country and gradually make a 100% transition to EVs in our logistics fleet".

Commenting on this milestone for MLL, Rampraveen Swaminathan, CEO & MD said, "Mahindra Logistics is deeply committed to sustainability, in line with our RISE philosophy. The EV-based last-mile delivery service EDEL is aligned to this and provides customers with a sustainable, cost-competitive and technology enabled last-mile delivery solution. Our focus is on expanding our network based on our deep partnership with large enterprise customers. We are pleased about this engagement with Flipkart and look forward to partnering with them."

Flipkart has recently announced its partnership with leading electric vehicle manufacturers, including Hero Electric, Mahindra Electric and Piaggio, to deploy EVs in its logistics fleet across the country. In line with its sustainability vision, the company has also been working closely with several ecosystem partners on many aspects of electric mobility, including vehicle design, range, load capacity, etc., to build customised vehicles that are best suited for the e-commerce industry.